The Office of Enrollment Management is deeply committed to transforming students’ lives and supporting them as they pursue their degrees. We’ve enhanced our services, creating a one-stop shop at Student Central by adding front-facing bursar services. We’ve increased retention efforts by encouraging non-registered, current students to register for the next term and by reaching out to provide financial aid counseling to those students who hadn’t paid their bills.
Our students will live and work in a global and diverse world, and we want their educational experience to prepare them for success.David B. Johnson, Vice Provost, Enrollment Management
Demographics in our country are constantly evolving, and our recruitment and outreach efforts must evolve in tandem. We work closely with many on- and off-campus partners to enroll students who enhance the academic and co-curricular experiences of the institution. To increase diversity recruitment, this year we hired new recruiters and implemented a strategy focused on community organizations and broader outreach.
The beginner class of 2015 is the most academically talented and diverse in IU Bloomington history. We’re bringing in more Hudson and Holland scholars and Hutton Honors College students. The class has a record median GPA of 3.76 and a recordbreaking average SAT/ACT score of 1218. Seventy percent of the beginner cohort has college credit and took 11 credits on average. We’re enrolling more underrepresented students, first-generation students, and international students. Our students will live and work in a global and diverse world, and we want their educational experience to prepare them for success.
As we look toward the future, we will continue to expand recruitment, enrollment, and service initiatives directed at student success. We are also finalizing an Office of Enrollment Management (OEM) strategic plan that is connected to—and framed by—IU’s Bicentennial Strategic Plan.
What is on the horizon for enrollment management as we work to recruit, enroll, and serve academically prepared and diverse students in support of their attainment of an IU degree?
- As competition in the higher education student recruitment space has no end in sight, and to maintain a competitive position in the marketplace, we are considering the potential implementation of a third party application for IU Bloomington, such as the Common App and a new Coalition App.
- We are looking at ways to enhance our service to students in Student Central (front-facing student services of registrar, financial aid, and bursar) with an improved website, including state-of-the-art online tools to help students find the answers they need.
- We want to support students in their career success; being able to differentiate themselves through their academic transcript is one way to make that happen. We are investigating ways that additional information describing service learning, engaged learning and other academic experiences can be added to transcripts.
Finally, we are working to provide an intentional First Year Experience for ALL students. The culminating FYE experience will be a spring semester series of activities sending a more fully integrated group of students to their sophomore year poised to succeed at IU and prepared to be more deeply engaged in areas such as courses, internships, study abroad, research, and leadership.
OEM is just one of the IU offices helping our students succeed. As always, our students, faculty, and staff play a huge role, and I am truly grateful for and pleased with the work we’ve done together this year.
David B. Johnson
Vice Provost, Enrollment Management
Indiana University Bloomington